NODOR

A series of 3 hybrid edits (frames of one below while job is ongoing) , using Premiere Pro and After Effects to produce short pieces across various sizes for social media. Each product has a theme to work to; this one being electricity. Working quickly, I designed the frames and the layouts based on a brief from the client., then implemented efficient methods of jumping between Premiere and AE to see tests in real time, and to enable repetition of successful scenes for different products. The result is 5 main scenes cut in Premiere, each of which are made up of pre-rendered After Effects comps. This allowed for the use of mattes and quick deisgn layouts in After Effects, with the advantages of Premiere for additional cutting, speed of previews, audio editing and delivery.